Audience segmentation made easy.
Maximize the power of your paid media campaigns with our cutting-edge approach to custom audiences.
Build custom segments or choose from our powerful audience library.
Think building the right audience is hard? Think again.
Fuel store growth with bonafide audiences! You’ve worked hard to collect your customer data, now it’s time to truly reap the rewards with our easy-to-use segment technology. It’s time to unleash the power of your first-party data to boost ROAS, decrease CAC, and improve your campaign relevance scores in one clean swoop.
Inject Campaigns With Fresh Data
Through a one-time connection to your e-Commerce platform, DataQ ingests your customer, transactional, and product data and instantly makes it available for segmentation in just a few clicks. With our segment builder, the sky’s the limit. Build segments of customers that love your brand but don’t subscribe to your emails, target your highest value customers, and more.
Use Pre-Populated Segment Templates
We incorporated our 20+ years of media experience to build tried-and-true one-click segments that you can use in your next campaign. Activate any one of our 30 templates and watch your campaign relevance scores soar to new heights. Your ads will beat out the competition every time.
Stay Ahead of Schedule
Never worry about your seasonal shoppers again! We’ve included all major U.S. holidays in our one-click holiday templates so that you have one less thing to prep for your holiday promotions (they even come with their own intelligence dashboard for easy benchmarking).
Drag and Drop the Perfect Audience
Drag and drop your way to the perfect audience! Our activation features give you the power to combine and exclude DataQ segments to achieve audience perfection for hyper-targeting. And here’s the best part! Once you activate the audiences in your marketing channels, they’ll stay updated round the clock so you’ll never have to update lists manually again.
See Results in Your Campaign Headquarters
Finally, everything you need in one place! Our campaign dashboards will allow you and your team to view campaign metrics from multiple channels in one place. With your one time connection to ad platforms and email solutions, you’ll get immediate access to campaign performance.
Tie it all together
Use that data gold mine to maximize your paid media campaigns and hyper-target your customers like never before. Our features will ensure you level-up your campaign game.